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BMW M has introduced GEN M, a new platform that extends the legendary motorsport spirit of the brand into a worldwide community. Built on over five decades of racing heritage, GEN M is described as a collective pulse that brings together enthusiasts who see performance not just as driving pleasure, …
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Now that the metaphorical dust has somewhat settled, it’s time to take a closer look at the all-new iX3, the first of BMW’s Neue Klasse series of cars. Yes, the first, because Neue Klasse is no longer just one or two models in BMW’s portfolio. Instead, Neue Klasse represents the …
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The first? Yes. Contrary to what many (myself included) had assumed, Neue Klasse isn’t just one or two cars, at least, not anymore, nor is it merely the all-new platform underpinning BMW’s next wave of EVs. Neue Klasse is now bigger than that, it’s the name for BMW’s entire next-generation …
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It’s finally here, well, almost, after years of teasing with a series of Neue Klasse Concepts, the first-ever production car to ride on this all-new electric platform will finally be unveiled. Much has been said about BMW’s decision to revive the name “Neue Klasse,” but for those not steeped in …
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BMW is preparing to bring hydrogen power into full-scale production, with the third generation of its fuel cell drive system set to roll out from 2028. Development is already underway in Munich and Steyr, where prototypes are being assembled to fine-tune integration, safety and performance. For BMW, this marks a …
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