South Korea emerges as a haven for enthusiasts seeking exclusive models from BMW. Buyers can enjoy access to a plethora of limited-run special editions. The online store is a treasure trove for automotive aficionados, from the sleek M2 to the elegant 8 Series Gran Coupe. Among the latest offerings is …
Read More »Amazon’s Alexa Takes the Wheel in BMW Cars
In a game-changing CES 2024 announcement, Amazon and BMW have teamed up to revolutionize the in-car experience. This collaboration integrates a large language model (LLM), Alexa, and the driver’s manual to enhance the BMW Intelligent Personal Assistant. BMW’s new system lets users interact with an Alexa-powered chatbot for real-time info …
Read More »LOOK: Tripled Sales of BMW 7 Series and X1 in Canada
In 2023, BMW Group Canada witnessed a remarkable 12.1% surge in deliveries, totaling 35,436 units, including MINIs. The core BMW brand saw an impressive 11.3% sales increase to 31,021 units, driven by the X1 and 7 Series, with deliveries tripling compared to the previous year. Notably, the fully electric i7 …
Read More »BMW’s 200K Sales Milestone in Brazil
In 1995, BMW entered Brazil, later manufacturing locally at Araquari since 2014. This month, they celebrate a milestone: 200,000 cars sold in 28 years. The 3 Series has been a key player, driving 40% of sales and leading Brazil’s luxury car market in both 2022 and H1 2023. The Araquari …
Read More »2023 BMW X1 and 330e Sedan LCI Make Argentine Debut
BMW consistently goes the extra mile for new model debuts. The third-generation X1 is a perfect example. The company’s local division showcased several variants of the base X model at a special event. This event took place at the Amalia Lacroze de Fortabat Art Collection museum in Buenos Aires. It …
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