BMW has unveiled a breathtaking new brand campaign that spotlight its top-tier luxury vehicles, including the BMW 7 Series, BMW 8 Series, BMW X7, and BMW XM. This multi-channel campaign is designed to captivate an international audience, emphasizing these models’ unparalleled design, advanced technology, and sheer driving pleasure. Photo from …
Read More »BMW i7 eDrive50 Excellence Wins Best Electric Luxury Car Award
For those accustomed to making high-stakes decisions and navigating tense boardroom discussions, the BMW i7 eDrive50 Excellence offers the perfect retreat on wheels. Recently crowned WhatCar’s Best Electric Car of the Year, this vehicle transforms commuting into one of pure relaxation and indulgence. Photo from WhatCar The i7 builds on …
Read More »BMW’s Electric Vehicle Sales Surge in 2024
BMW reported a 34.1% increase in fully electric vehicle sales for the first half of 2024, with 179,557 units delivered. Overall, BMW’s sales grew by 2.3%, totalling 1,096,486 units, surpassing its competitors and gaining market share in Europe. The BMW Group, including MINI and Rolls-Royce, sold 1,213,359 vehicles. Photo from …
Read More »BMW Pioneers Combination of Level 2 and 3 Driving Assistance Systems
BMW has achieved a significant milestone by becoming the first car manufacturer to receive approval for combining Level 2 and Level 3 driving assistance systems in one vehicle. The new BMW 7 Series features the BMW Highway Assistant (Level 2) and BMW Personal Pilot L3 (Level 3), enhancing the automated …
Read More »BMW 7 Series Hybrid: Lags Behind Its EV Counterpart
The BMW 7 Series plug-in hybrid, the 750e xDrive, recently underwent a comprehensive performance review against electric vehicle (EV) standards. This model finished in “Frozen Pure Gray” with black M accents, makes a striking impact. Its formidable presence has cyclists and pedestrians swiftly clearing the path. Photo from Motor1 The …
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