The spotlight in Shanghai settled on the forthcoming BMW iX3 Neue Klasse, a production battery-SUV that anchors BMW’s 5,000-square-metre exhibit and previews the brand’s next wave of electrified models for global and China-specific markets. Visitors stepped aboard an oversized mock-up of BMW Panoramic iDrive, now running Operating System X code …
Read More »BMW Vision Driving Experience Shines At Grand Shanghai Show
The BMW Vision Driving Experience took centre stage in Shanghai, showcasing a high-powered prototype based on the futuristic Neue Klasse. Equipped with the “Heart of Joy” central computer, this striking machine demonstrated remarkable handling and huge performance capabilities, astonishing spectators with its standout acceleration and highly precise control. Photo from …
Read More »How BMW is Redefining the Future of Driving
BMW is accelerating its transition into the future of mobility, blending electric, diesel, and hydrogen technologies to meet global demands. With the Neue Klasse platform set to launch in 2025, BMW is ushering in a new era of next-generation vehicles. CEO Oliver Zipse highlighted this pivotal shift, emphasising that the …
Read More »BMW Set to Dazzle at Goodwood Festival of Speed 2024
Get ready to witness a spectacular show by BMW at the 2024 Goodwood Festival of Speed. The event will feature the world premiere of the new BMW X3 and another major debut from the BMW Group, both revealed at the BMW Trackside stand on July 11th. Photo from BMWGroup Press …
Read More »BMW Premieres at Auto China Beijing 2024
The BMW Group unveiled new BMW and MINI models at the 2024 Auto China exhibition in Beijing, showcasing its advancements in electrification, digitization, and sustainability, spearheaded by the BMW Vision Neue Klasse. Oliver Zipse, Chairman of BMW AG, unveiled the BMW Vision Neue Klasse, set to debut in 2025, with …
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