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New Logo used by BMW i4 Concept - BMW.SG | BMW Singapore Owners Community

New Logo used by BMW i4 Concept

leica.chang March 4, 2020 BMW i, BMW i4 Comments Off on New Logo used by BMW i4 Concept 273 Views

The BMW i4 Concept has just been revealed and its futuristic looks are definitely captivating the crowd. BMW also claims that the look of the concept car is about 80% close to the production version. If you looked really closely at the press release and photos published, you’ll notice a new logo and the roundel sitting on the hood.

The new logo has the same blue and white color scheme in the middle but it used a different font for the initials. The outer circle was clearer compared to the classic white one. This outer circle would have the same color as the car it is mounted on since it is transparent. It also sports a flat 2D design which is in a different league from the typical 3D design of BMW’s logo.

Right now, we don’t know if this design will be BMW’s new logo moving forward. It might be used on all future vehicles, just electric vehicles, or it can also be used only for this special concept car. What do you think about these possibilities?

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