BMW.SG | BMW Singapore Owners Community The Ultimate BMW Community – Established Since 2001
BMW’s future design direction, known as the Neue Klasse, isn’t exclusive to electric vehicles. The design language, first seen in the Neue Klasse sedan and crossover concepts, will shape the look of all upcoming BMWs, including combustion-engine models. According to Adrian van Hooydonk, BMW’s head of design, this modern aesthetic will be applied across their entire vehicle lineup.
At this year’s Paris Motor Show, van Hooydonk explained that while there will be subtle differences in design between gas and electric models, both will share key visual elements from the Neue Klasse. This approach aims to give customers a unified, modern BMW experience, allowing them to choose their preferred drivetrain without compromising style.
This unified design language could lead to production models that are even more refined than the original concepts. Van Hooydonk pointed out that BMW has a history of translating bold concept designs into striking, more compact production cars, referencing the i3 and i8 models as successful examples.
By 2029, BMW plans to have at least five Neue Klasse models, including a new 3 Series and M3, SUVs, and a high-riding coupe. The first of these models may arrive early next year, setting the stage for BMW’s exciting new chapter.
