BMW News

Press Release: The new BMW 5 SeriesTouring is the perfect symbiosis of driving pleasure, efficiency, versatility and sporting elegance. The 4th generation of the Business Touring convinces through powerful design aesthetics, modern premium-level functionality and brand-typical driving dynamics combined with exemplary efficiency. Extensive comfort and safety features, which include numerous …

BMWNA had just received three awards during 10th annual international Telematics Update Conference in Detroit, USA.  This includes the Global Car Manufacturer Award awarded to BMW ConnectedDrive — considered as the most prestigious of all. BMW’s Enhanced Automatic Collision Notification system which was developed by the William Lehman Injury Research …

The 24h at the Nürburgring was a huge success for BMW and all BMW enthusiasts alike. This weekend, BMW gets another chance to bring home the bacon. The race in Le Mans looks even more exciting as the 17th BMW Art Car by Jeff Koons will be hitting the track. …

BMW.com now has greater integration with social websites — this was the highlight of the relaunch. The main goals were to increase user friendliness and customer focus, improve navigation systems and interaction,  and send out the message of true BMW Joy by using online brand campaigns. Subject-specific landing pages are …

More audience participation for BMW fans attending the Le Mans this weekend is required. But this will involve just using their own cameras. BMW is looking for great pictures of the race, and of the 17th BMW Art Car. If you happen to be going there for the weekend, see …