BMW Activate The Future’s First Episode: New City

leica.chang February 2, 2011 BMW Models, BMW News, BMW Technology Leave a comment 60 Views

BMW launched their latest marketing initiative around future mobility and sustainability last January 21st entitled BMW Activate The Future: a series of four short films that will promote the upcoming ActiveE electric car. The first episode of the series just went live. It is entitled “New City” and brings forward some important personalities that talk about mobility and future of cities. One of which is Marissa Mayer, the Vice President of Google.

Please click on this link to see the video:  BMW Activate The Future – New City.

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