BMW News

BMW Team RLL goes to the American west coast after completing the two endurance classics in Daytona (US) and Sebring (US), hoping for a win. They will be there at Long Beach for the next round of the IMSA WeatherTech SportsCar Championship (IWSC). The race begins April 16. In the …

Bosch is in the process of negotiating the terms with an HD digital maps company HERE. They are currently talking about whether or not Bosch will continue offering its services to HERE’s customers. HERE is a company controlled by the alliance of BMW, Daimler AG, and VW. Last December, Nokia’s business …

Your new favorite BMW M2 wallpapers are here! Two months ago, the new BMW M2 coupe was available for the test drive for a full month. Journalists from around the world got the chance to try it in person, and in the meantime, the photographers took some truly stunning shots. The …

GOVT Singapore is now MINI’s creative agency. They have been awarded the rights to manage MINI’s advertising and digital communication needs as the contract with Kinetic has ended. Being selected by MINI is not easy. MINI Asia subjected multiple agencies to a rigorous and multi-stage pitch process. All participating agencies …

BMW Groups launches a new car-sharing program in Seattle, USA. The new brand name for this innovative service is “ReachNow”. BMW once again leads the way in developing the individual mobility for the future. In Europe, the similar program is operating under the “DriveNow” name. The Seattle program begins with …