Mini

More than any other vehicle brand, MINI is a statement of personal style and inspires customers all over the world. Constantly reinventing the brand through attractive products, innovation, authenticity and distinctive brand communications is part of the MINI DNA. This enthusiasm for the brand is also reflected in the latest …

In 1977, BMW was the first car manufacturer in the world to offer driver training and became a pioneer in the field. 40 years later, the BMW and MINI Driving Experience offers a range of training options that allow participants to develop their driving skills on an individual basis. There …

The MINI John Cooper Works GP Concept made its debut at the 2017 Frankfurt Auto Show. This MINI GP Concept is one of the coolest racing cars we’ve seen from MINI. It has a massive wing, fender flares that also double as aerodynamics and lower front splitter with air intakes, …

The BMW Group Designstudio is where every new car from the German manufacturer gets cut into shape. Here is a short clip that gives us a sneak peek inside the studio. In it we get to see what hides behind closed doors with a sneak peek at the MINI Electric …

Visionary Formula One car maker John Cooper saw motorsport victory in the classic Mini before anyone else could. With an unrivalled underdog story, he proved that the faith of the few can change the minds of many. Watch the heritage of MINI John Cooper Works unfold. Watch where the MINI …