BMW News

A user experience test was conducted in Europe and BMW’s iDrive system ranked highest among automakers. The overall user experience score for automakers’ human-machine interface (HMI) systems was 4.3 out of a possible 6.0. By comparison, the iPhone scores well above 5.0, said Tim Bosenick, global head of user experience …

Watch the all-new BMW X6 M50d F16 in action on the Nürburgring Nordschleife!

The 2014 BMW M Power Experience event in Istanbul is a2.5 days filled with pure excitement in a city with 1001 faces. On one of the best Formula 1 track in the world, BMW customers and VIPs had the unique opportunity, and be one of the first, to experience the …

The 2015 BMW X6 M was spotted from the air, only a few weeks before its unveil. The ///M version of the X6 Wears only a few camouflage, revealing some of the typical M elements: dynamics front end with large air intakes, flared fenders and larger side skirts. Source: Autogespot

A BMW M3 E92 Coupe Frozen Limited Edition was spotted in California with a matte red introduced exclusively for the U.S. market in 2012. The interior of this M3 Frozen Red sports black extended Novillo leather with contrasting stitching to match the exterior color. Hot or not? Source: Autogespot