BMW i

BMW’s new electric vehicle sub-brands, the BMW i3 and BMW i8.

BMW Neue Klasse Conversations. Stephan Durach, Senior Vice President UI/UX Development

Now that most of the imaginary dust has pretty much settled from the whirlwind of a trip to Munich for the launch of the Neue Klasse, and the subsequent rush of catching up on work once back in Singapore, I’ve finally managed to sit myself down to properly catch up …

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BMW iX1 Prepares For Bold Redesign And Next-Gen Upgrade

The BMW iX1 is heading for a major transformation, bringing the brand’s Neue Klasse design language and digital technology to its smallest electric SUV earlier than expected. Fresh images of a heavily disguised prototype testing in Germany reveal that this update goes far beyond a typical facelift. The iX1, already …

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Mystery BMW i4 Sedan Teaser Sparks Neue Klasse Debate Online

A shadowy BMW sedan has appeared in CGI clips on the German site, and many are reading it as an early look at the next BMW i4. The proportions point to a low bonnet, long dash-to-axle and a saloon boot rather than a five-door liftback, while production-style door mirrors contrast …

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BMW M340i Power And Efficiency Upgrades Sharpen Feel On Road

BMW has dialled in a meaningful refresh for its core performance saloon, and the BMW M340i is the headline act. The straight-six flagship of the 3 Series gains more muscle and cleaner running, then shares the uplift across the wider range, with improvements also reaching the M440i line-up and the …

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BMW i3 Sedan Signals Marque’s Renewed Faith In Saloons

BMW says the saloon still matters, and the forthcoming BMW i3 Sedan leads that charge. Fresh off the iX3’s debut, Munich is doubling down on four doors with a clear message: the classic three-box shape remains central to the brand’s DNA. The i3 Sedan will join a line-up that already …

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