[youtube]http://www.youtube.com/watch?v=qWADeWNtTNY&feature=player_embedded[/youtube] MINI is known for their creative marketing style. To promote MINI’s first scooter, a new online advertising campaign has been created. In this video, the MINI E Scooter Concept is placed in an urban setting complete with fun images and scenarios where all its qualities are highlighted. The MINI …
Read More »MINI Countryman configurator goes live on MINIUSA.com
MINIUSA has just launched the Countryman online configurator as a new starting point of the MINI Countryman ordering process. The MINI Countryman is said to be the beginning of a new dimension for MINI. For the first time, MINI offers a genuine crossover that perfectly blends the concept of a …
Read More »2011 MINI Cooper offers the Best Fuel Efficiency In Its Class
The 2011 Fuel Economy Guide by the U.S. Environmental Protection Agency has just been released. MINI Cooper is one of the most-efficient cars in its class, rated at 29/37 mpg on combined cycle. The 2011 MINI Cooper received a power upgrade with its normally aspirated 1.6-liter I-4 engine now producing …
Read More »Paul Weller designed Unique MINI goes on sale in Charity Auction
Press Release: Following his headline performance at MINI’s 50th Birthday extravaganza at Silverstone in 2009, mod rock legend Paul Weller has collaborated with MINI to create a one off car which will be sold in a live global online auction with all proceeds going to charity. The unique MINI Cooper …
Read More »BMW pioneers in giving Customers the chance to rate their Dealers Online
Press Release: BMW and MINI dealerships have launched a brand new customer service system that allows every customer to rate their experience on a five star scale and to write specific comments. The system, which is believed to be the most transparent and comprehensive in the industry, has just gone …
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