BMW’s new Plant Debrecen in Hungary is accelerating preparations as it gears up for the production of its first Neue Klasse vehicles. With fully-electric X test models now rolling off the line, the plant is entering a critical phase of refinement ahead of its official series production start in late …
Read More »BMW Powers Ahead with Wackersdorf Battery Testing Centre
The BMW Group has reached a pivotal milestone at its Wackersdorf location with the opening of the first phase of a cutting-edge battery testing centre. Announced just a year ago, the project has now begun operations as planned. This facility, spanning over 8,000 square metres, will play a crucial role …
Read More »Smart Logistics Power BMW’s Regensburg Digital Factory
BMW Group’s Plant in Regensburg aims to redefine automotive manufacturing with smart, cloud-based logistics to fully automate and digitally connect production for a more efficient future. Every 57 seconds, a uniquely crafted BMW vehicle is completed, meeting specific customer preferences. Nearly 1,400 BMW X1 and X2 models leave the plant …
Read More »Stream Paramount+ Hits On The Go With BMW And MINI
The BMW Group is enhancing in-car entertainment by integrating the streaming service Paramount+ into current BMW and MINI models. Now, drivers with the latest Operating System 9 in their vehicles can stream popular movies, original series, and hit shows like Star Trek Discovery directly on their control display. This feature …
Read More »BMW M Expands Digital Driving with Mixed Reality
BMW is pushing the boundaries of the driving experience with its BMW M Mixed Reality, combining the physical and digital worlds through advanced virtual and mixed reality technologies. Drivers can now interact with their vehicles in a 3D digital environment, turning the car into a controller and transforming how they …
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