BMW Technology

Munich. Online Entertainment from BMW ConnectedDrive stands for premium in-car music pleasure. The option provides direct access to the entire world of music and a range of spoken content. Online Entertainment’s latest partner is the music provider Napster, which offers a catalogue of over 20 million titles covering every possible genre …

BMW built augmented reality glasses to help its mechanics fix vehicles by showing them step-by-step instructions on how to fix an engine via a 3D color display laid over the top of the original engine view – a modern touch in service that can help even those with no previous mechanical …

Munich. From the spring of 2014, the pleasure of driving can be experienced in a whole new dimension. BMW is extending its range of engines for the latest additions to the model portfolio and is presenting at the same time four further models equipped with BMW xDrive. The intelligent four-wheel drive …

After Audi presented their new Audi Sport Quattro Laserlight Concept at 2014 CES, BMW pokes fun at the German automaker with a simple image post on their instagram. So why is BMW poking fun at Audi? Munich engineers presented their first laser light headlights back in 2011 with the introduction …

Special connection: BMW i3 and the Samsung Galaxy Gear.  The rapid spread of smartphones means that the internet, apps and digital services have long since become established elements of daily life. And smartwatches like the new Samsung Galaxy Gear are driving this trend ever onwards. These devices are worn like …