The BMW Group has just launched a new Facebook application and a contest around car design. Based on a BMW research, many young customers would like to personalize their cars. One way of personalizing your car is through foils. Before rolling out a global customization plan, BMW wanted to test …
Read More »BMW USA sales up 21.1% for January 2011
The BMW Group in the U.S. (BMW and MINI combined) reported January sales of 18,656 vehicles, an increase of 21.1 percent from the 15,410 vehicles sold in the same month a year ago. “The combination of strong December sales and miserable weather in many areas provided a real challenge for …
Read More »Schaut Motorsports’ Active Autowerke Supercharged BMW E90 M3 Prepped for The 2011 One Lap of America
Press Release The Event : In the early 1970′s Brock Yates, senior editor of Car and Driver Magazine created the now infamous Cannonball Sea-to-Shining-Sea Memorial Trophy Dash; a flat out, no-holds-barred race from New York City to Redondo Beach, California. Setting out to prove that competent, well trained drivers can …
Read More »BMW Activate The Future’s First Episode: New City
BMW launched their latest marketing initiative around future mobility and sustainability last January 21st entitled BMW Activate The Future: a series of four short films that will promote the upcoming ActiveE electric car. The first episode of the series just went live. It is entitled “New City†and brings forward …
Read More »BMW Group Design picks up four 2010 GOOD DESIGNTM Awards
Press Release: The annually presented GOOD DESIGNTM Award for 2010 went to a full quartet of vehicles and concepts: the BMW 5 Series Sedan, the MINI Countryman, the BMW S 1000 RR and the BMW Concept 6. This most prestigious of international honours yet again recognised the exceptional standard of …
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