BMW Most Valuable Automotive Brand in the World

An annual ranking of the world’s top automotive brands shows that BMW is now Number 1. Due to the recall that Toyota faced in the last quarter of 2009, BMW is now on top with a brand value of $21.82 Billion. Though both brands have been stricken with the global economic difficulty last year, BMW still managed to get the top spot. The excellence in car technology surely paid off for BMW this year. Below are the official results of the survey and analysis done by Millward Brown:

Worthy brands
World’s most valuable car brands in $ billion; rank in top 100
1. BMW $21.82– (25)
2. Toyota $21.77 — (26)
3. Honda $14.30 — (46)
4. Mercedes $13.74 — (53)
5. Porsche $12.02 — (65)
6. Nissan $8.61 — (86)
7. Ford $7.04 — *
8. VW $6.99 –
9. Audi $3.62 –
10. Renault $3.26 –

* Did not qualify for the top 100
Source: www.autonews.com